A series of videos featuring former Sri Lankan cricket star Kumar Sangakkara engaging in promotional activities with Daraz, a popular online marketplace in Sri Lanka, has gone viral in Sri Lankan social media circles. Many social media users have inquired about the unbelievable offers mentioned in these offerings, and during our investigation, we confirmed that fake offers were created using AI-generated videos.
Social Media Claims
Fact Check:
As we began investigating the truth behind this claim, our first step was to verify it by checking Daraz’s official Facebook page for videos related to such advertising campaigns. However, we did not find any such content posted there.
Our investigation into the Facebook page “Promotion DARAZ,” which shares content using the Daraz brand name, revealed that it was created on April 30, 2025, just a few days earlier.
Daraz Company
When we contacted Daraz regarding these advertisements, the company clarified that it had not conducted any promotional activities with Kumar Sangakkara or former President Gotabaya Rajapaksa, as claimed in the social media post. They also confirmed that the video in question is fake.
Daraz also urged the public not to be misled by such scams that misuse their brand name.
Kumar Sangakkara
When we checked Kumar Sangakkara’s official Facebook page to see if any such advertisements had been shared, we found no such videos had been posted.
However, we did come across a statement from him on his official page that says:
“Please disregard any adverts you may have seen of me in collaboration with DARAZ/Samsung. I have no affiliation with the above brands, and the videos are AI-generated.
-KS🙏 “
Additionally, upon reviewing the videos, we noticed some alterations were made in Kumar Sangakkara’s voice.
To investigate further, we analysed the footage using the AI Detective Tool, which confirmed that his voice had been artificially generated and inserted into the video using AI technology.
We took several screenshots from the video and conducted a reverse image search to locate the original source. Through this process, we discovered that the original video had been published on the official JioCinema Instagram page in December 2023.
In that second video, we also noticed that Kumar Sangakkara’s appearance in the video significantly differs from his actual appearance.
To investigate further, we analysed the footage using the AI Detection Tool, which confirmed that his voice had been artificially generated and inserted into the video using AI technology.
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Conclusion:
Based on our investigation, we have found that the video shared, claiming to feature former Sri Lankan cricketer Kumar Sangakkara in an advertisement in collaboration with Daraz, is fake and that the videos were made using AI technology and both Kumar Sangakkara and Daraz have confirmed that no promotional campaign is in place at present and to beware of fake scammers.
Title:Is Sangakkara currently participating in any promotional campaigns with Daraz?
Fact Check By: S.G. PrabuResult: False
